做網(wǎng)站優(yōu)化不可忽視圖片的優(yōu)化,圖片的SEO是網(wǎng)站搜索引擎優(yōu)化中的最重要的部分之一。對(duì)網(wǎng)站的圖片進(jìn)行搜索引擎優(yōu)化/SEO不僅會(huì)給網(wǎng)站帶來(lái)更多額外的流量,還能帶給訪問(wèn)者更好的用戶體驗(yàn)。
Do site optimization can not be ignored in the picture, the picture SEO is one of the most important parts of the website search engine optimization of. Search engine optimization of the site's image search engine will not only bring more traffic to the site /SEO, but also to give visitors a better user experience.
1.在圖片的alt標(biāo)簽(替換文字)中加入關(guān)鍵字，這是圖片SEO中的最重要的一點(diǎn)。使用alt屬性是為了給那些不能看到你文檔中圖像的瀏覽者提供文字說(shuō)明。除此之外你還可以添加一些特殊的標(biāo)注像是圖片說(shuō)明、評(píng)論、設(shè)計(jì)群體、位置和主題。搜索引擎在抓取內(nèi)容時(shí)也會(huì)看圖片周圍的文字來(lái)決定圖片的相關(guān)性。標(biāo)注旁邊的文字和錨文本旁邊的文字對(duì)圖象搜索排名有一定的影響。
1 in the image of the ALT tag (replace text) to join the keyword, which is the most important point in the picture SEO. Use the ALT property to provide a text description to the viewer who can't see the images in your document. In addition you can add some special labels such as picture shows, reviews, design groups, locations, and topics. Search engines will also look at the content of the image to determine the image of the text to determine the correlation. Next to the text and anchor text next to the text of the image search ranking has a certain impact.
2.給你的圖片取個(gè)描述性的、包含你的目標(biāo)關(guān)鍵字的文件名。如果你有一張圖片是關(guān)于可愛(ài)的鸚鵡的，那么就應(yīng)當(dāng)使用像parrot.jpg這樣具有描述性質(zhì)的文件名，而不是使用 t123.jpg這類只是代號(hào)的名字，當(dāng)然也可以讓圖片的文件名與ALT標(biāo)簽里面的內(nèi)容相同或者一致。不要隨隨便便用這樣的名字pic1234.jpg，而應(yīng)該用描述更清楚的名字cute-parrot.jpg。
2 to give you a picture of a descriptive, including your target keyword file name. If you have a picture of a lovely parrot, then you should use a file name like parrot.jpg that has a descriptive nature, rather than using the t123.jpg, which is just a code name, of course, you can also let the image file name and ALT tags inside the same or the same. Don't just use the name pic1234.jpg, which should be used to describe the more clear name cute-parrot.jpg.
3.指向圖片的鏈接要包含關(guān)鍵字。使用超鏈接打開圖片，那么超鏈接的名字應(yīng)當(dāng)包含圖片的關(guān)鍵字，比如你要鏈接一張可愛(ài)的鸚鵡的圖片，就不宜使用“點(diǎn)擊獲得完整尺寸”等鏈接文字，而應(yīng)當(dāng)試著使用諸如“可愛(ài)的鸚鵡”之類的命名形式
3 points to the image of the link to contain keywords. Use hyperlink to open the picture, then the hyperlink name should contain pictures of keywords, such as you want to link a lovely parrot's picture, it is not appropriate to use the "click to obtain full size" and other links text, and should try to use such as "lovely parrot" and the like
4.指向圖片的鏈接要包含關(guān)鍵字。使用超鏈接打開圖片，那么超鏈接的名字應(yīng)當(dāng)包含圖片的關(guān)鍵字，比如你要鏈接一張可愛(ài)的鸚鵡的圖片，就不宜使用“點(diǎn)擊獲得完整尺寸”等鏈接文字，而應(yīng)當(dāng)試著使用諸如“可愛(ài)的鸚鵡”之類的命名形式
4 points to the image of the link to contain keywords. Use hyperlink to open the picture, then the hyperlink name should contain pictures of keywords, such as you want to link a lovely parrot's picture, it is not appropriate to use the "click to obtain full size" and other links text, and should try to use such as "lovely parrot" and the like
5.圖片和所在網(wǎng)頁(yè)內(nèi)容必須相關(guān)：瀏覽圖片不是訪問(wèn)者訪問(wèn)網(wǎng)頁(yè)的第一件事情，但是會(huì)讓訪問(wèn)者在頁(yè)面停留的時(shí)間更久一些。(根據(jù)眼睛追蹤的研究結(jié)果，瀏覽網(wǎng)頁(yè)時(shí)文字優(yōu)先于圖片，但看印刷文章時(shí)，人們會(huì)先看圖片。雖然人們?cè)诳淳W(wǎng)頁(yè)時(shí)會(huì)先看頁(yè)面上的文字，但是圖片會(huì)讓他們停留的時(shí)間更久并對(duì)頁(yè)面有更深刻的印象)
5 images and the contents of the web page must be relevant: browse the picture is not the first thing visitors to visit the web site, but will let visitors stay in the page for a long time. (according to the results of the eye tracking study, the text is preferred to the web page, but when you look at the printed article, people will look at the picture first. Although people will look at the text on the page first, but the picture will let them stay longer and more profound impression on the page.
6.沒(méi)有必要優(yōu)化你網(wǎng)站上的所有的圖片。比如模板中使用的圖片、導(dǎo)航中的圖片還有背景圖片等等，我們不用為這些圖片添加ALT標(biāo)簽，我們可以把這些圖片放在一個(gè)單獨(dú)的文件夾里。并通過(guò)設(shè)置robots.txt文件來(lái)阻止蜘蛛抓取這些圖片。
6 there is no need to optimize all the pictures on your website. For example, the use of pictures, pictures, navigation in the picture as well as background pictures, etc., we do not have to add ALT tags for these images, we can put these pictures in a separate folder. And by setting the robots.txt file to prevent the spider from grabbing the pictures.
7.圖片鏈接即是優(yōu)化的技巧之一，也是用戶點(diǎn)擊率很高的利器。需要注意的是不要把圖片鏈接設(shè)置為頁(yè)面本身，最好設(shè)置為網(wǎng)站內(nèi)的其他頁(yè)面，提高網(wǎng)站PV值或者是分頁(yè)面?？梢杂^察下大多數(shù)的新聞網(wǎng)站，一個(gè)主題幾個(gè)分頁(yè)，每個(gè)分頁(yè)就是簡(jiǎn)單的一張圖加一句話描述。圖片的鏈接指向下一個(gè)頁(yè)面。
7 picture link is one of the skills to optimize, but also a high rate of user clicks. Need to pay attention to is not to set the picture link to the page itself, it is best to set up other pages within the site, improve the site PV value or page. Can be observed in most of the news website, a few themes page, each page is simple a plus one sentence description. The link to the next page.
以上就是由濟(jì)南專業(yè)網(wǎng)站建設(shè)公司濟(jì)南嘉盛科技為大家總結(jié)的如何做圖片優(yōu)化的內(nèi)容，希望以上總結(jié)給大家一些幫助。最后要告訴大家，雖然圖片優(yōu)化可以起到網(wǎng)站優(yōu)化做用，但是每個(gè)網(wǎng)頁(yè)的圖片數(shù)量盡量要少一點(diǎn)，畢竟百度蜘蛛比較喜歡文字的。濟(jì)南嘉晟網(wǎng)絡(luò)科技有限公司，是一家專注于高端網(wǎng)站建設(shè)、網(wǎng)絡(luò)推廣、微信營(yíng)銷、微網(wǎng)建設(shè)、400電話、掛機(jī)短信和品牌傳播的網(wǎng)絡(luò)服務(wù)機(jī)構(gòu)。多年的磨練，使我們?cè)趧?chuàng)意設(shè)計(jì)、營(yíng)銷推廣到技術(shù)研發(fā)擁有了豐富經(jīng)驗(yàn)，我們擅長(zhǎng)傾聽企業(yè)需求，挖掘品牌核心價(jià)值，整合高質(zhì)量設(shè)計(jì)和最新技術(shù)，為您打造有價(jià)值的創(chuàng)意設(shè)計(jì)體驗(yàn)。
Above is by Jinan professional website construction company Jinan Jiasheng technology we summarize how to do the optimization of the picture content to summing up the above give you some help. Finally tell you, although the image optimization can play a website optimization, but the number of pictures per page as far as possible, after all, Baidu spider more like text. Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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